BUS 620 Week 6 Final Paper
BUS 620 Week 6 Final Paper, Marketing Plan, Samsung 3D Television
The following market plan has been designed as the basis for introducing the Samsung 3D line of televisions (TVs) to the global market. This analysis is to outline the best strategies for the achievement of Samsung’s strategic goals in the home electronics market. Samsung 3D TVs will be ….as innovative, industry-leading technology. They have right price while maintaining the company status as a leader in the global home electronics market. These marketing strategies will enable Samsung to reach a market size of an estimated 878,927,505 households (targeted ), sales growth forecasted of 17.5% over the next three years ($ 10.5 billionprofits), while allowing Samsung to satisfy the wants and needs of global consumers in the 3D television marketplace………Continued (14 Pages with References)
BUS 620 Week 6 Final Paper, Marketing Plan 2, Ren Vending
Ren Vending, LLC is an independent minority-own start-up business. They specializes in healthy alternatives for food and non-alcoholic and alcoholic beverage for the average busy life consumer. This company will be owned and operated in Tysons, Virginia and will be distributed throughout the Washington D.C metro area. Market penetration will consist of new technology, first to market, high-quality goods, beverage rarity, and quality service. The established locations will consist of condo/apartment buildings, food courts, and outdoor town centers throughout the Washington D.C and metro areas. Ren Vending plans to bring innovative technology line for healthy specialty selections and beverages that includes wine, beer, and coffee tap dispensaries……………Continued (13 Pages with References)
BUS 620 Week 6 Discussion 1, What Makes a Good Marketing Plan
What are some of the things a good marketing plan does to help ensure its effective implementation? Respond to at least 3 of your classmates.
BUS 620 Week 6 Discussion 2, Creating a Plan (Two Responses)
Provide a brief overview of the product for which you are going to write your Marketing Plan. Why did you choose it? Which elements of the plan are you having difficulty with? What additional information would be ….to make the most informed strategic decisions for the future implementation of your plan?